Fatima Noor
Digital Marketer for Her Family Business · Faisalabad“Our cloth was good. Our marketing was a shop shutter. I wanted to open a second shop — the one on everyone's phone.”
Teacher & Social Media Manager · Lahore
Zainab teaches part-time at a school in Lahore. She wanted to add a modern skill to her income, but on a teacher's part-time salary the full course fee was genuinely out of reach — not a matter of priorities, a matter of arithmetic. She almost closed the admissions page, until she read about the Des...
Zainab teaches part-time at a school in Lahore. She wanted to add a modern skill to her income, but on a teacher's part-time salary the full course fee was genuinely out of reach — not a matter of priorities, a matter of arithmetic. She almost closed the admissions page, until she read about the Deserving Quota.
“I did not want charity. I wanted a fair chance. The quota treated my situation with respect, and I have never forgotten that.”
Zainab applied for admission and ticked the Deserving Quota box, describing her situation honestly. Her case was reviewed privately by the review team, and she was approved for a 50% scholarship — half the fee waived, the rest manageable in installments.
She enrolled in Digital Marketing and studied around her teaching hours. The scholarship removed the financial stress, but nothing about the course was diluted: same lessons, same graded assignments, same standards as every other student.
She learned content systems and social media management properly — planning a month of posts, writing captions that serve a purpose, and reading basic analytics. Her practice brief was close to home: she drafted a content plan for her own school's neglected social pages.
Her school's administration saw the plan and asked her to take over the school's social media presence officially. Soon after, she added one small freelance client in the evenings — a second income built on the same skill.
Zainab still teaches — she loves it — but she is no longer dependent on a single income. The scholarship's dignity mattered as much as its discount: skill first, fee solved fairly, and a student who now recommends the quota to every deserving learner she meets.
Deserving QuotaSocial Media MarketingContent PlanningMeta Ads
Digital Marketing — Rs 15,000 · 8 weeks · installments & Deserving Quota available
“Our cloth was good. Our marketing was a shop shutter. I wanted to open a second shop — the one on everyone's phone.”
“I did not need a job that took me away from my children. I needed a skill that could come home to me.”
“Every shop owner I knew complained that customers could not find them online. I decided to become the person who fixes that.”